Customer Relationship Management

Skill acquisition training for serving corps members, delivered by Deslog Training & Consulting.

At DESLOG Training and Consulting Limited, we understand the growing importance of customer satisfaction, communication, and relationship management in today’s business environment. Our Customer Relationship Management (CRM) Training is specially designed for NYSC Corps Members and young professionals seeking practical workplace and business development skills.

This training equips participants with the knowledge and tools required to build strong customer relationships, improve communication, manage customer expectations, and enhance organizational growth through effective customer engagement strategies. As part of our commitment to career development and employability in Nigeria, this program also integrates professional workplace ethics and modern customer service practices that align with international standards.

For participants interested in expanding their career opportunities in the oil and gas sector, we also recommend our Basic Rig Training for Roustabout program, which provides practical industry exposure and technical knowledge required for entry-level offshore and onshore operations in Nigeria.

Who should attend

This course is ideal for: Customer service representatives Front desk officers Sales and marketing professionals Business development executives Administrative officers Entrepreneurs and business owners Human resource personnel Oil and gas professionals NYSC corps members seeking employability skills Individuals interested in professional development Professionals undergoing technical programs such as Basic Rig Training for Roustabout who also want customer service and communication skills

Course objectives

At the end of this training, participants will be able to: Understand the principles of Customer Relationship Management Build and maintain strong customer relationships Improve communication and interpersonal skills Handle customer complaints professionally Increase customer satisfaction and retention Understand customer behavior and expectations Use CRM tools and technology effectively Improve sales and customer engagement strategies Enhance organizational reputation and customer loyalty Apply customer service best practices in the workplace

Course outline

Introduction to Customer Relationship Management Meaning and importance of CRM Principles of customer service Types of customers Understanding customer expectations Effective Communication Skills Verbal and non-verbal communication Professional telephone etiquette Active listening techniques Business communication skills Customer Service Excellence Delivering excellent customer experiences Building customer trust and loyalty Professional customer engagement Managing difficult customers Complaint and Conflict Resolution Complaint handling techniques Conflict management strategies Problem-solving methods Emotional intelligence in customer service CRM Technology and Tools Introduction to CRM software Customer database management Tracking customer interactions Digital customer service tools Sales and Relationship Building Customer retention strategies Cross-selling and upselling techniques Relationship marketing Customer satisfaction measurement Workplace Ethics and Professionalism Professional conduct Time management Team collaboration Workplace etiquette

Benefits

Participants who attend this course will benefit from: Improved customer service skills Better communication and interpersonal abilities Increased employability opportunities Enhanced sales and business performance Stronger customer retention strategies Professional certification from DESLOG TRAINING AND CONSULTING LIMITED Practical workplace experience and knowledge Career advancement opportunities Increased confidence in handling clients and customers Valuable complementary skills for technical professionals, including those in Basic Rig Training for Roustabout programs